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& nbsp; & nbsp; & nbsp; in a cold and foggy in the afternoon, Ulrike Krotscheck first time with her running shoes "in the dialogue." & nbsp; & nbsp; & nbsp; Krotscheck is a student at Stanford University, Golden Gate Park is running, the treadmill 40 minutes later, she wanted to know how far to run. & nbsp; & nbsp; & nbsp; Krotscheck pressing a button on the iPod Nano, iPod Nano and immediately sent a wireless signal to the sole of her left a battery-powered sensors. Sensor is immediately responded by sending back a voice message iPod: 5.2 miles. & nbsp; & nbsp; & nbsp; Krotscheck could hardly believe his ears. She said, I have been accustomed to running their own in the heart of computing the distance, my shoes can do this really surprising. & nbsp; & nbsp; & nbsp; as such shoes may be exercise in the future. In the highly competitive sports shoe manufacturing industry, Nike and Adidas, the two companies are betting on the sensors and other technologies, in order to increase profits, constantly updated concept of high-performance sports shoes. & nbsp; & nbsp; & nbsp; In the past 12 months, the two companies have launched with other technologies capable of wireless communication, provide relevant information on the product running. This Nike sports shoes, called Nike Plus, able to provide distance and speed data. & nbsp; & nbsp; & nbsp; Adidas named adiStar Fusion products provide the same information, as well as information about the heart rate, which is Adidas's second launch of high-tech sports shoes. & nbsp; & nbsp; & nbsp; last year, Adidas introduced the Adidas 1 sneakers named, which uses sensors terrain and gait analysis, and then us Retro jordans for sale e a system driven by a motor to adjust the height of the elastic pad. When users run in the mud on the ground, the heel will become high; when running on asphalt, the heel will expand. & nbsp; & nbsp; & nbsp; JupiterResearch Vice President Michael said that although more affected by these shoes instead of high-tech enthusiast runners welcome, during the Christmas shopping season may be all users of all ages. It is not for the use of high technology and the introduction of high-tech products, which enhance people running experience, I think it will be the users. & nbsp; & nbsp; & nbsp; each different high-tech sports shoes works. Nike Plus by Nike and Apple's cooperation is required in conjunction with the iPod Nano. It was launched in May this year, using the Nike Plus iPod Sport Kit. & nbsp; & nbsp; & nbsp; at the bottom of the iPod user needs to take a receiver. After the sensor calibration, iPod can, through the receiving device and the shoe sensor communicating. & nbsp; & nbsp; & nbsp; when the user running, the sensor will collect information on the distance and speed. When users need the information, the chip will send them to the iPod, interrupted the music being played in the voice mode will report the information to the user. & nbsp; & nbsp; & nbsp; iPod will store the data, when the user is connected to the computer iPod, Apple's iTunes software will automatically upload data to Nikeplus.com website. Edwards, vice president of global brand management, Nike said that this feature allows users to run their data chart. & nbsp; & nbsp; & nbsp; he said that at present, most people will carry while running iPod, so this seems to be the per cheap jordans for sale fect way to play a technical potential. The system also helps to strengthen the relationship between Nike and users, because of everything from collecting data to be uploaded to the network, including all the features, it makes contact between us and the users than in the past more than ever before. & nbsp; & nbsp; & nbsp; AdiStar Fusion can achieve a similar purpose. Last October launch of this product is the result of Adidas and Polar Electro cooperation. Like the Nike Plus, Adidas products require the user into a micro-chip in the shoe, the chip, called S3 Stride Sensor is capable of speed and distance data to a named Polar RS800sd Running Computer products. & nbsp; & nbsp; & nbsp; Another product is the heart monitor called Polar WearLink WIND, which is able to monitor the pulse of the situation. Users can purchase a special adiStar Fusion shirt using microelectrodes into clothes pulse data collection. & nbsp; & nbsp; & nbsp; RS800sd computer to collect all the information, and the user can easily read displayed on the watch. Adidas project manager in charge of intelligence products Christine said that although the information is not the way to voice transmission, information about the pulse can in other ways to provide assistance to users. He said that while running can grasp such information, help users better understand the state of the body to achieve the best training effect. & nbsp; & nbsp; & nbsp; two kinds of products are not cheap. Price Nike Plus product is about $ 300: Air Moire or Air Zoom sneakers sells for $ 100, Nike Plus iPod Sport Kit is priced at $ 29, iPod Nano is priced at $ 149. & nbsp; & nbsp; & nbsp; price Adidas produ cheap jordan shoes for men cts was approximately $ 700: adiStar Fusion sneakers sells for $ 120, adiStar Fusion shirt sells for $ 65, Polar sensors, heart Monitor, the price is $ 489 computer running. & nbsp; & nbsp; & nbsp; currently has certain shortcomings of the two kinds of products, the two companies have seen improvement. Edwards said, Nike is expected to produce more compatible with the Nike Plus shoes in the coming months. & nbsp; & nbsp; & nbsp; Christine said, Adidas plans to make it half 2010 product is compatible with the Polar technology. He said this technology we will be seen as our future.& nbsp; & nbsp; & nbsp; years, Adidas has always believed that "nothing is impossible" (Impossible is nothing). In China, the United States has lagged behind Nike German company, hoping to end a catch-up role in 2008, in the Beijing Olympic partners to pay huge sponsorship fee, it needs to immediately find the feeling to be the first. starting with one of the world's largest store. Adidas has just package under the Beijing Sanlitun street, a four-story house independent. The once famous bar street in prime locations, will soon become one of the most cutting-edge fashion mall Beijing. July 5, this is known as the world's first adidas Brand Center store official business. Adidas and its clover and Y-3, etc. all the crowd in this brand new 3300 square meters of space. For the Beijing Olympic Games designed sneakers were on display at the floor very prominent "Made for Beijing" space, Adidas 2008 Olympic project director Kerui Jia told the "Business Weekly", the company's development team for the Olympic Games 28 major items design 43 different sports shoes. Adidas seeking e Retro jordans for sale very opportunity to reveal their identity partner of the Beijing Olympic Games, which is its win in China, the most important moment of the game. Prior to this, the Olympic sponsor is plagued by frequent rival Li Ning and Nike hog the limelight. Li Ning in the bidding immediately after losing the Olympic sponsors has made cooperation with CCTV, and the crystal with the Li Ning brand logo onto the Olympic Channel host and reporter who photographed. Nike hands with a big star - Liu Xiang even put him on the cover of the company's annual earnings. In addition to the limelight of Liu Xiang, Yi Jianlian, Nike has sponsored 28 major items of 22 Chinese sports team. Li Ning also has a Chinese diving team, tennis team, gymnastics team and the shooting team four gold sponsorship of the popular team. Adidas sponsored sports teams are volleyball team, judo team and are not optimistic about the football team. This allows for a time many consumers can not tell who is the real Olympic sponsor. And with Hu Jia, Zheng Zhi, Sui Feifei, Chinese women's volleyball team as the protagonist of "2008 together, nothing is impossible" Olympic-themed advertising, is the history of Adidas in a single market launch of the largest marketing campaign, even more than two years ago in Germany World Cup. This spending big money making Olympic advertising, although covered Beijing, Shanghai and other cities metro, and recently won the Cannes advertising festival Golden Lion award for outdoor classes, but its overall tone gray has been let the audience do not speak ill of their One. more ring true is that the selected Adidas spokesman in a series of Chinese athletes, there are a nu Cheap air jordan 12 taxi for sale online free shipping mber of injuries due to poor performance or gradually leave people's attention. For example, the last Olympic men meter platform champion Hu Jia, who slightly melancholy temperament of some players almost missed the Olympics. With the Chinese soccer team once again to stop the World Cup, everyone, another spokesperson for Adidas Zheng enthusiasm also affected. Women athletes Ma Xiaoxu due to poor performance, basically did not how to play in the 2007 Women's World Cup, and this year's Women's Asian Cup, she is unsuccessful squad. These are enough to make the Olympic Games had wanted to enhance the popularity with Adidas feel depressed. Until July 1, a notification is not much in the hands of the executive power of China Advertising Association issued, only to regain Adidas pleasant mood. It provides from August 1 to August 27, the non-Olympic sponsors active in the ad may not invite to participate in the Olympic Games and the athletes, coaches and officials as a spokesperson. Many brands will be affected, including Nike, Anta and 361 & deg; and so on. And early June before this, Beijing Olympic group will guard the Olympic Games held a special conference call on stealth marketing, Li Ning's logo from the CCTV Olympic Channel host, reporter photographed the body and disappearing column. "We are very pleased," Kerui Jia like a relief, "BOCOG put the effort to protect the interests of the Olympic partners." Adidas for the Beijing Olympics sponsorship has indeed paid no small price. By convention, the Olympic partners do not disclose their sponsorship amount, Adidas is no exception, but the wide spread Adidas price of 1.3 billion yuan to the seat befor cheap jordans for sale mens e winning the argument, while the foreign media widely speculated that 80 million to 100 million US dollars is reasonable number. "Sports sponsorship is the core of the star, then the sports teams, the outermost is the tournament." Beijing too much of Zhu Xiaoming, president of sports marketing for the "Business Weekly" said. In the just-concluded 2008 European Cup, the Adidas-sponsored teams defeated Nike-sponsored team finals, Adidas luck seemed good. But in the Chinese market, if you want it to do so by virtue of the Olympic defeat Nike, obviously it requires more than just luck. Adidas hopes more gains huge sponsorship fee, which use the Olympics to store expansion plans and branding of progress. In early 2006, Adidas Global CEO Herbert? Heiner (Herbert Hainer) announced that at the end of 2010 out of 5000 to open stores in China, and now from this goal has been very close. All along, Nike and Adidas, and not to disclose the number of stores in the Chinese market, in August last year when Nike Wangfujing (market share it) opened the first Chinese outlets, the outside world is estimated that each of the two companies in China about 3000 stores. Information provided in the Adidas "First Financial Weekly" shows that as of the end of 2007, it stores in China over 4000. Over the same period, the number of Hong Kong-listed Li Ning Company stores for 5233. "Nike is China has experienced over 50% growth," June 2007, Nike CEO Mark? Parker told Reuters, within a year, Nike's sales in China will be more than one billion US dollars. In May 2006 the end of the quarter, Nike's revenue in China was only about $ 600 million. Of course, Nike has also benef Cheap air jordan 12 for sale online free shipping ited from the weak dollar within two years of the yuan. Adidas in the Chinese market in 2007 grew about 45% in revenue growth this regard, the two sides almost the same. But in any case, the number of stores as good as Li Ning, the amount of sales face of Nike, Adidas desire 2008 does not seem so easy to achieve. And Kerui Jia believes that the Olympics is to show the Adidas brand image and innovative spirit of the best stage. As the Beijing Olympics partner Adidas for all staff, volunteers and the winner to provide clothing. In opening the world's largest flagship store, the Adidas will then publish the final by winning the Olympic global collection costume design. In this flagship store, Adidas brings not only experience testing, personal customization, creativity and other fresh stuff, it is the line of the brand are focused to demonstrate this. In addition to the familiar Adidas and clover retro series, also includes cooperation with GUCCI designer Stella McCartney brand of the same name, in cooperation with fashion brand Diesel "The 10 ways" jeans, adidas Golf, the Porsche family and high-end independent brand Y-3. These high-end brands are usually expensive, pants a Y-3 is usually 1 to 3,000 yuan can be sold, Porsche Diesel jeans, sneakers and basic price should be more than two thousand yuan. As an Olympic sponsor Adidas also will accelerate the pace of expansion. In late 2008, Adidas plans to increase the number of stores China 5000, and by 2010, the adidas Group sales in China to break the one billion euros (about 10.87 billion yuan), opened 6300 stores and 1000 Adidas Reebok (Reebok ) stores. "We want to become the first Chinese sports cheap foamposites brand in 2008." Bi Po-yuan, vice president of Greater China Marketing Adidas said. "We believe we have fully prepared, but our plans are being implemented." He looks confident. But expanding store sales also able to make simultaneous growth? Zhu Xiaoming that, despite Anta, Erke and other local brands in big cities like Beijing, Shanghai market did not seem great, but in the second and third tier cities they had occupied the position. "It is impossible to ignore by our strength, Nike or Adidas if you can not go in, it will be difficult to achieve sustained growth." Herbert? Heiner had previously announced that, in a number of county-level cities in China, Adidas has opened a store, and with the development of business in China, midrange and low-end products will be more and more access to markets. In this regard, the Nike company to "Business Weekly" said a written reply: The company's focus on first-tier cities, hoping soon to the retail environment is relatively good second-tier cities development, and third-line market is not the primary question, but still have a chance in the long run. Adidas Group in fiscal 2007 income of 2.254 billion euros in Asia (about 24.3 billion yuan), an increase of 11.6%. Nike's fiscal 2007 revenue in Asia, only $ 2.283 billion (about 15.6 billion yuan), but China is Nike's largest market in Asia, but also its second largest market outside the United States. Since Adidas annual revenue in the Chinese market has always been tight-lipped, the gap between it and Nike can not get an accurate answer. According to Nike said its 2007 fiscal year (ending by the end of May 2008) of revenue in the Chinese market is roughly cheap jordans online $ 1 billion (about 6.8 billion yuan). Adidas expects its own 2010 annual revenue in China will reach 1 billion euros (about 10.7 billion yuan), so if you push back in accordance with its 45% growth rate, Adidas in 2008 revenue in the Chinese market should be more than 5 billion yuan (this does not take into account annual revenue growth rate and exchange rate changes and other complex issues, so this conclusion can only be used as a general reference). This data before the industry had come to "10 billion yuan gap" more consistent conclusions. At present, Li Ning and Anta in fiscal 2007 revenues were 4.35 billion and 3.18 billion yuan. If the only difference between Adidas and Nike, more than 10 billion yuan, then this is not really a big gap, but in order to achieve rapid growth in the Chinese market to catch up with Nike, Li Ning throw, Adidas also tried a variety of needs way, including giving the product more attractive to young people. Currently, the Adidas brand will be divided into two series: Adidas sports performance (adidas sport performance) and sporty (adidas sport style). Among them, the athletic performance products provide 70% of revenue. Adidas are by a bolder market behavior to achieve its objectives, in cooperation with many fashion brands are more concentrated expression of this intention. It is trying to design and fashion sense to beat the competition. "Adidas created a dedicated sports wind sector, developed with clover series and other fashion brand-oriented market," Bi Po-yuan told the "Business Weekly", "Through such as Y-3 collaboration, we have it in the fashion industry strong competitive edge. " Y-3 Adidas and famous J Cheap air jordans for sale apanese designer Yohji Yamamoto, co-founded the brand that in 2006 Y-3 to open its first store in China World Trade Center Beijing luxury converge. Bi Po-yuan also revealed TaylorMade Adidas plans to open a city in China - adidas Golf brand stores, in order to promote the company's retail strategy in China. Previously, Adidas golf products sold in some stores, a golf T-shirts are usually nearly a thousand dollars. Compared with Nike, Adidas brand image has long been more emphasis on the technical route to go, it's fame is closely linked with the design for the Olympic athletes sneakers. ? 1936 Berlin Olympics, Jesse Owens, the American founder Adolf Dassler adidas Dengzhe its special spikes to win four Olympic gold medals;? To the 2000 Australian boy genius Ian Thorpe wearing? Adidas developed together piece swimsuit with a star athlete on the field. 36 consecutive years, Adidas has provided the World Cup ball game, this sponsorship will continue at least until 2014. 1972, Nike company, it is designed for ordinary people jogging shoes suddenly become an American favorite. Gradually, this appears to be more fashionable, younger, more individualistic dream doctrine of US companies beat Adidas to become the first sports brand in the world today. In China, Nike has recently begun expanding Nike Golf brand stores, and its Converse brand to operate independently in the past two years to re-win the market. On another point, as traditional sports, like the United States and Germany, Nike and Adidas are often considered representing the basketball and football. Nike, the American heroism, liberal culture to the Chinese, and with the NBA's entry and expanding influence, through the development of Nike 3 on 3 basketball and other grassroots activities firmly grasp the Chinese younger generation, they is the sports brand's most powerful consumer groups. Adidas recognize that, "no brother, no basketball", in 2007 on the subject of advertising is impressive. After the 2005 acquisition of US firm Reebok, Nike and NBA signed which replaces the 11-year clothing sponsorship contract, it is also the sponsor of the NBA China Games. 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It appears that Jordan Brand has teamed up with Public School once again and this time they use the Air Jordan 12 as the silhouette. Advertisment The last design were two Air Jordan 10 versions, and now they take their talents to design this premium Air Jordan 12. The shoe is fully built with a premium suede upper that is full covered in all-Dark Grey and Black. Other details include the PSNY logo on the tongue and sock liner, finished with Public School wording on the insole. Air Jordan 12 PSNY Release Date Check out the detailed images below and look for the Public School Air Jordan 12 ??PSNY?? to release on December 12th, 2015 at select Jordan Brand retail stores, including Nike.com at 3PM EST. The retail price tag will be set at $300 USD. Air Jordan 12 ??PSNY?? Dark Grey/Dark Grey-Black 130690-003 December 12, 2015 $300 RELATED: Air Jordan Release Dates UPDATE: The Air Jordan 12 ??PSNY?? will once again release tonight exclusively on publicschoolny.com at 8PM EST via J23App. ?C Anyone get lucky? UPDATE: Public School will be re-releasing their Air Jordan 12 ??PSNY?? tonight at 8PM EST exclusively on publicschoolnyc.com. UPDATE: The Air Jordan 12 ??PSNY?? will be debuting tomorrow, December 12th and they??ll be housed in a familiar slide-out box that is used on the brands iconic Air Jordan 11 silhouette. Check out a few detailed images below via JD and let us know how many of you will be copping these this weekend in the comments section? UDPATE: The Air Jordan 12 ??PSNY?? will be available on December 12th on Nike.com at 3PM ET and 12PM PST. Retail is set at $300 USD. @Xx_Jonathan The Air Jordan 12 Public School launches 12.12 at 3pm ET for $300. Please stay tuned for the latest. Nike.com (@nikestore) December 8, 2015 UPDATE: Nike has released official images of the highly anticipated Air Jordan 12 ??PSNY?? that will be releasing on December 12th. UPDATE: Jordan Brand has announced the official release date for the Air Jordan 12 ??PSNY?? that will debut on December 12th, 2015. UPDATE: The Air Jordan 12 ??PSNY?? now has a release date set for December 12th, 2015 via @_PO2345 with a look at the tag label. UPDATE: While we still wait for a release date, here are a few on-feet images of the Air Jordan 12 ??PSNY?? via @copkickz. UPDATE: Here are the latest detailed images of the Air Jordan 12 ??PSNY?? collaboration that is still without any release details at the moment. Stay tuned for more updates. UPDATE: Following a few set of preview images, we finally have a detailed look via @us11hustla at the Public School x Air Jordan 12 Retro that is fully dressed in a Dark Grey/Black color scheme with PSNY branding throughout and Public School wording on the insole. Still no release date, but stay tuned for more updates.